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Protein Bar Guide
You grab a protein bar and think: healthy, high in protein, perfect on the go? Not so fast. ☝️ Many bars may look like fitness snacks, but they’re actually sugar or calorie bombs in disguise. To help you avoid the protein-bar trap, here’s what to look for on the ingredients list — because not everything that screams “protein” is actually good for you.
In this guide, you’ll learn the three key things to check before buying a protein bar, plus a full overview of More Protein Bars — so you can snack smart and skip the sugar traps.
3 Things to Look For
1. Protein isn’t always protein
The biggest misconception about protein bars: “More protein is always better.”
Not quite. The quality of the protein matters just as much as the quantity. A high protein count doesn’t help much if it comes from poor-quality sources that your body can’t absorb efficiently.
High-quality options include milk proteins (like whey and casein) because they deliver a complete amino acid profile. Our More Protein Bars & Satisbites use milk protein as their main source — making them the perfect high-protein snack.
2. Sugar – and its many names
A bar can be high in protein but still packed with added sugar. The catch? Sugar often hides under different names on the label — like glucose syrup, fructose, sucrose, lactose, maltodextrin, or molasses — and they all add up in calories. Better choice: bars with no added sugar.
Look for the claim “no added sugar” on the packaging. According to EU regulations, a bar can only be labelled “low sugar” if it contains less than 5 g of sugar per 100 g.
More Protein Bars & Satisbites contain a maximum of 3.7 g sugar per 100 g, so they’re officially low in sugar.
3. Functional ingredients
Don’t stop at protein and calories — your bar can do more!
Look out for functional extras such as glucomannan, a natural fibre from the konjac root that has been scientifically shown to support weight loss* when consumed in sufficient amounts.
Our More Protein Satisbites contain 1 g of glucomannan per bar, helping you reach your goals with a smarter snack. *
Check the label and snack smart!
All More Protein Bars at a Glance
Soft Protein Bars
White Chocolate Peanut Caramel
Creamy candy layer, flowing caramel and crunchy peanuts coated in crisp white chocolate.
- 16 g protein
- No added sugar¹
- Super soft yet crunchy
Per bar (50 g):
- Calories: 192
- Protein: 16 g
- Sugar: 1,7 g
- Milk protein content: 14,3 %
- Milk chocolate coating: 28 %
Peanut Caramel
Soft candy cream, liquid caramel and crunchy peanuts wrapped in milk chocolate.
- 16 g protein
- No added sugar¹
- Super soft yet crunchy
Per bar (50 g):
- Calories: 191
- Protein: 16 g
- Sugar: 1,7 g
- Milk protein content: 14,3 %
- Milk chocolate coating: 28 %
Caramel Crunch
Creamy filling, liquid caramel and extra-crunchy crisps in milk chocolate.
- 16 g protein
- No added sugar¹
- Super soft yet crunchy
Per bar (50 g):
- Calories: 182
- Protein: 16 g
- Sugar: 1,9 g
- Milk protein content: 17,8 %
- Milk chocolate coating: 28 %
Protein Satisbites
Dark Cookie Crumble
👉 Our latest creation: even softer, with a liquid core and 🥁 our first protein bar with Weight-Loss Support.²
Dark chocolate cream with a liquid centre, coated in milk chocolate and topped with crunchy dark cookie pieces.
- 16 g protein
- No added sugar¹
- With liquid core
- With weight-loss support (glucomannan²)
- Pre-portioned (2 × 25 g)
Per bar (50 g = 2 bites):
- Calories: 199
- Protein: 13 g
- Sugar: 1,6 g
- Glucomannan: 1,0 g²
- Milk chocolate coating: 29 %
Milk Pistachio
Smooth pistachio cream with a soft protein filling, covered in milk chocolate and dark pistachio crisps.🍫
- 16 g protein
- No added sugar¹
- With liquid core
- With weight-loss support (glucomannan²)
- Pre-portioned (2 × 25 g)
Per bar (50 g = 2 bites):
- Calories: 199
- Protein: 16 g
- Sugar: 1,7 g
- Glucomannan: 1,0 g²
- Milk chocolate coating: 29 %
Hazelnut Nougat
Hazelnut-chocolate cream with soft nougat-flavoured protein filling, coated in white chocolate and roasted hazelnuts.🌰
- 16 g protein
- No added sugar¹
- With liquid core
- With weight-loss support (glucomannan²)
- Pre-portioned (2 × 25 g)
Per bar (50 g = 2 bites):
- Calories: 197
- Protein: 15 g
- Sugar: 1,9 g
- Glucomannan: 1,0 g²
- Milk chocolate coating: 29 %
White Chocolate Strawberry Cream
Soft strawberry-cream filling with liquid strawberry centre, coated in white chocolate and freeze-dried strawberry pieces.🍓
- 16 g protein
- No added sugar¹
- With liquid core
- With weight-loss support (glucomannan²)
- Pre-portioned (2 × 25 g)
Per bar (50 g = 2 bites):
- Calories: 193
- Protein: 15 g
- Sugar: 2,6 g
- Glucomannan: 1,0 g²
- Milk chocolate coating: 30 %
💡 Weight Loss Support:
Our More Protein Satisbites contain glucomannan, a natural dietary fibre that — according to the EFSA Health Claim— can help support weight loss as part of a calorie-controlled diet. Learn more about how it works here.²
Discover even more More-favourites!
¹ Contains only naturally occurring sugars.
² / *Contains glucomannan. Glucomannan contributes to weight loss as part of a calorie-controlled diet with a daily intake of 3 g (3 × 1 g portions). (EFSA Journal 2010;8(10):1798).
³ High in fibre: more than 6 g per 100 g.